-Additional revenue for the artist besides the original
-Setup is much cheaper than producing plates for fine art offset press
-Quality is better than press
-Much more variety of papers than press
While the latest Giclée printers use 6
or more colors, traditional printing is 4 colors: a lot of the pigments artists
choose simply cannot be reproduced. The gamut (Range of colors reproduced) is
wider with giclées.
Manufacturers added
extra pigments such as light cyan, light magenta, to increase chromatic
rendition.
Typically it is very hard for a printer to reproduce all colors as saturation
increases. Saturation is a measure of the purity of color. As we go toward the
edges of the color wheel, where the edges of the wheel have the purest and more
saturated colors, traditional mechanical reproduction fails. A giclée printer
can capture more colors. Even a 4 color fine art giclée printer such as the Iris
has a better gamut than lithographs due to the brilliance of the pigments used.
Printers can range from 4 colors up to 12.
In addition, the use of specialized software generally called Raster Image
Processing facilitates layout when multiple images need to be printed on a larger sheet. RIPs also have many other features that are simply a must for high production environments.
What surprises a lot of new giclée buyers is to see how thick the pigments are
on the papers. The reason is simple: these are not common inks found in low cost
inkjets: they are suspended microencapsulated chemicals with extremely pure
color characteristics. It is always a satisfaction to go to fine art shows and
find out the response of perspective buyers. Even the most skeptical cannot
believe the brilliance of professionally made giclée prints as fine art
reproductions. Choosing a professional giclée printer is essential;
specialization in this field is very important. No sign and banner shops, no
large chains that jump on the giclée bandwagon with personnel without any
background in color and art. We hear horror stories regarding customers who had
bad experiences. If you have, don't be discouraged: once you find a good giclée
printing studio you will see how beautiful work this technology can achieve.
|
